Managing Your Restaurant’s Online Marketing Efforts
4 Min Read By Chris Hickman
As a restaurant manager, you're in charge of everything that happens in the restaurant. Adding marketing on top of that can sometimes feel overwhelming, but you can’t afford a dedicated marketer. You might be wondering how you can tackle this onerous task on your own.
It will require a little bit of thought, a touch of strategy, realistic goals and some perseverance, but you can indeed make a successful run with your marketing. The real trick to your success will be in acting strategically with your marketing campaigns and moves while keeping your customers happy and well-fed.
The best marketing for any restaurant is the food and the experience. If these are bad, no amount of online marketing will save you. But if you’re facing a crew of regular customers and almost no new business, here’s how you can start improving your marketing. Here are some suggestions to make running your own restaurant marketing a little bit easier.
Target ProperlyAll restaurants cater to certain types…
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