Elevating Diners’ Experience and Restaurant Revenues During the Holidays

4 Min Read By Alex Lundy

One of the most exciting parts of watching Olympic swimmers race is seeing the “underdogs” come from behind and win. Knowing they have one last chance, these athletes harness every bit of their strength, move steadily to the front of the pack, and finish first in a dramatic moment.

The holidays are restaurants’ version of the Olympics; these final weeks are their last chance to surge forward. QSRs, coffee shops, fast-casual restaurants, and full-service establishments all have one more opportunity to win over new diners and achieve record revenues. The rewards could be sweet; Mastercard’s Spending Pulse report projects that 2023 holiday spending at restaurants will be 5.4 percent more than in 2022. Who will capture the gold? Those who provide a superlative experience to their diners.

Keeping Up with the Holiday RushAchieving that pinnacle is anything but easy, especially if staff can’t keep up with the crush of holiday customers. That is why multi-unit restaurants are…