How Restaurants Get the Most Out of Google My Business

3 Min Read By Ryan Andrews

Most restaurateurs know that Google My Business is an increasingly important marketing and promotion feature of the Google search results page. However, few often realize that Google regularly adds new features to the service making it crucial for restaurant managers to stay up to date about the latest developments in order to remain competitive. This post highlights the new features and provides tips for optimizing a restaurant Google My Business profile.

What is Google My Business?Google My Business is a free service provided by Google that allows businesses to manage their presence across the search engine (Google Search and Google Maps). Essentially, Google My Business gives restaurant owners their own Google profile which can appear in search results when someone either searches their name or cuisine type in a local area.

Google My Business is fast becoming an extremely important part of restaurant marketing for the following reasons.

The GMB profile appears at the very top of…