How to Optimize Reservations for Your Restaurant

2 Min Read By Mary Fabro

We would love for all guests to make reservations and to always not only show up, but to also show up on time. However, we all know that it’s not going to happen. While we can only dream of a perfect world with perfect customers, we can still aim for making better use of reservations and optimizing our seating capacity. Here are some good tips to remember:

Offer reservations on your website and your Facebook page: Remember that 84 percent of customers will visit your website before they make a reservation, and 52 percent of them make reservations online. Make it easy for them to do this, so you can capture their reservation before they wander off, change their mind or forget to do so altogether.

Offer a reservation link on other social media platforms such as Twitter, Tripadvisor, Yelp and your Google Plus page: While some of those sites won’t let you place your own widget to accept reservations from their platform, you can always provide a link to your reservation page on those…